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Marketing analysis Segments Size Marketing strategy Objectives Niche v Mass marketing Portfolio analysis Marketing research Primary sector Secondary sector Marketing mix The seven (7) Ps Elasticity of demand 2. ), but they can be downloaded for use or previewed, below: Introduction to Business Syllabus Page 3 ATTENDANCE: Regular, everyday class attendance is expected of all students. The teaching tools of course description introduction to business are guaranteed to be the most complete and intuitive. Coursef.com offers thousands of online courses for students and life-long learners, you can also find many free courses as well. Analyze the environment in which business operates. Business Communication; Public Speaking; How to Write an Introduction for a Presentation; How to Write an Introduction for a Presentation. This course is designed to provide a framework for analysis of the problems encountered by the general manager. 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